Posts Tagged "marketing"

7 Simple Ways To Promote A Friend’s Book

Posted by on Aug 6, 2012 in Writing | 0 comments

7 Simple Ways To Promote A Friend’s Book

Do you have a friend who has written a book? Do you want to support them, but aren’t quite sure how to do that? Since I released Love at the Speed of Email, several people have asked how they can best help me get the word out. If you’ve ever wondered how you can effectively support a writer-friend, here are seven simple things to do:   1.  Buy the book: It’s sort of obvious, but this one is really important. The number of books authors sell means a lot more than just how much money they stand to make. Book sales influence everything from how well the book shows up in internet...

Read More

Let’s talk money: What it cost me to self-publish my book

Posted by on Jun 27, 2012 in Writing | 27 comments

Let’s talk money: What it cost me to self-publish my book

What is it about money that makes talking about it so hard? As I sit down to write this, I feel like I’m about to write a personal post about sex. In fact, I’ve been wondering for a while now whether to write this post at all, but then I realized that this is exactly the sort of post I wanted to read eight months ago when I first decided to self publish my next book. So, all you folks who are thinking about self-publishing a book, this is for you. Today I’m going to tell you exactly what it cost me to self-publish Love at the Speed of Email and share six lessons that I learned along the...

Read More

Six tips for marketing self-published books

Posted by on Feb 29, 2012 in Writing | 8 comments

Six tips for marketing self-published books

Last Wednesday I wrote about the challenge that marketing can be for self-publishing authors. I asked what you would do if you were in charge of marketing my memoir, Love At The Speed Of Email, and was flooded with responses. Well, not exactly. But that’s not surprising. It’s a hard question for me to answer, and I know the book better than anyone. It’s also hard to think of ways to get the word out there without being overly and annoyingly self-promoting. The one person who tackled the question I asked last week suggested leaning toward authenticity whenever possible. I think that is...

Read More

Marketing yourself and your work

Posted by on Feb 21, 2012 in Writing | 15 comments

Marketing yourself and your work

When I signed the contract five years ago for My Hands Came Away Red I had ridiculously little idea about what went into getting a book out there. As far as I was concerned, I’d done my part by writing the thing and whatever happened next was up to the publishers – I was just along for the “fun and games” ride. Against all odds, this actually worked out quite well for me. Moody Publishers got me reviewed, printed marketing materials, organized radio interviews, hosted me at trade shows and even got me on the cover of a magazine. I got into the spirit of things and organized a couple...

Read More

What sells a blog post and drives traffic on your blog?

Posted by on Feb 16, 2012 in Writing | 13 comments

What sells a blog post and drives traffic on your blog?

If you’ve clicked on over looking for a how-to post about styling yourself as a mega-blogger … sorry. This is not that. Too much talk about branding yourself and building a platform tends to make my eyes glaze over and my brain yawn, but for those of you looking for that sort of information I’ve included some relevant links at the end of this post. No, this isn’t going to be a blog on the importance of compelling titles and posting consistently on topics closely linked to your niche and brand. Instead, I just wanted to share something I’ve been thinking about during the last...

Read More